While scrolling through the list “60 of the best Public Relations blogs in the world”, I found a post that sparked my interest. While living in today’s society, almost everyone could agree that technology and translation is not what it was like 10-20 years ago. Back in the 1800’s, people did not have phones to use. If you wanted to get ahold of someone or send them a message, a letter had to be written and delivered to the destination of your choice. It wasn’t until 1876 when the first phone call was made by Alexander Graham Bell. Fast forward about 10 years, and the first cell phone call was made in 1973. Ok, enough with all of this boring history.
When I was a child, I would play outside until the street lights came on. The second those came on, that meant it was time to go inside and wash up for bed. Whenever I wanted to play with one of my friends, I would walk over to their house and ring their door bell and ask if they could come over to play. Our society no longer has that. If parents nowadays teach their children some old school tips, then you might still find a couple of kids ringing doorbells and playing outside. All things today are based around technology, specifically twitter.
Twitter is a social media site that has taken over the lives of almost everyone. Whenever you want to express a feeling or a thought that comes into your mind, you tweet it. No one turns to their journal anymore to write about how their day was, they now turn to social media. A specific feature that twitter offers is a hashtag. In the blog that I read, it named the six most attention grabbing hashtags of 2014.
Hashtags are a way of the world nowadays. It wouldn’t be strange if you caught people talking with hashtags outside of social media posts. Not only is twitter the only place to find a hashtag, but now television shows are starting to encourage viewers to join their conversations. (ex: #PLLchristmas). Other places like facebook, tumblr, and myspace also offer the hashtag feature.
2014’s most attention grabbing hashtags were #ALSIceBucketChallenge, #SochiProblems, #BringBackOurGirls, #RIPRobinWilliams, #MH370, and #Ferguson. Here is a brief synopsis on what each of these hashtags are about.
- #ALSIceBucketChallenge: This is a challenge that went viral and it challenged people to dump a bucket of ice water of their heads and donate money to ALS. Not only was it just your friends on Facebook and Twitter participating, but also many famous actors, singers and politicians.
- #SochiProblems: This hashtag was a result of the Winter Olympics that were help in Sochi, Russia. There was controversy over the poor accommodations and dangerous courses. People followed this hashtag to keep up to date with all of the Sochi issues.
- #BringBackOurGirls: 200 school-aged Nigerian girls were kidnapped, and this hashtag was used to spread the word and have others help to find and rescue them. Another hashtag that was used was #BringBackOurDaughters.
- #RIPRobinWilliams: Robin Williams passed away towards the end of summer, and once this hashtag went viral, all social media sites began to flood with pictures and quotes honoring the life of Robin Williams.
- #MH370: Malaysian Airlines Flight 370 went missing in the air while traveling from Kuala Lumpur to Beijing. The plane is still missing to date.
- #Ferguson: In August, an African American teen named Michael Brown was shot by a white police officer named Darren Wilson. Since these two were a different race, a racial feud was ignited. People who wanted to follow along with the story would use this hashtag to read along.
Hashtags are a great tool to use and have come such a long way from just hash tagging one word. Not only can they be used to emphasize that one word that you just really want to scream out, but also for any other word you like! Happy Hash Tagging!
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